Living Standard: what people really think of green buildings

 

The U.S. Green Building Council has released the first Living Standard research report of an ongoing series where USGBC set out to better understand how the public feels about the issues at the core of the green building community’s mission—sustainability, green buildings, and the environment—. The research is conducting in-depth national qualitative and quantitative research to listen to people’s views of the environment, reaching beyond the familiar audience for LEED, including residential developers and young parents in five diverse, urban markets in the U.S.

Read more …